Erin O’Quinn runs point for global customer advocacy at Broadcom, driven by a firm belief that every customer has a story, if you can find the right way to tell it. She is expanding how Broadcom thinks about the role of customer marketing and advocacy, from a arrow in the quiver of product marketing, to how context and value can be demonstrated across the company. With over 25 in the software marketing space, Erin connects her past roles in event marketing and management, and marketing communications into the nurturing, creative development, and distribution of fantastic customer stories, supporting broader marketing and revenue-generating motions. She is an avid traveler, foodie, baker, media junkie, and an adoring mom and dog mom.