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December 02, 2026
InterContinental London - The O2
1 Waterview Drive
London

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agenda

Discover the agenda below for Customer Marketing Summit main stage and breakout workshops.

Explore the agendas for all of our co-located tracks here.

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Your Customer Marketing Summit London pass also grants you access to the co-located Customer Success Summit and Product Marketing Summit tracks.

Use the filter button below to check out the co-located agendas.

December 02
December 02
December 02
08:00
Exhibition & networking
Registration and networking breakfast
09:00
Customer Marketing Summit
Chairperson opening remarks & icebreaker
Pritesh Chauhan, Head of Customer Marketing and Community (Global), Sedex
09:15
Customer Marketing Summit
Beyond the content glut: Why less (but sharper) wins in 2027
09:45
Customer Marketing Summit
Do more with less: Customer marketing's efficiency reckoning
10:15
Customer Marketing Summit
The trust gap: Why your buyers can smell AI a mile away
10:45
Exhibition & networking
Coffee break
11:15
Customer Marketing Summit
Workshop | From prompt-to-output to AI infrastructure: Closing the agentic skills gap
11:45
Customer Marketing Summit
Panel | Who owns the customer? Resolving the turf war between marketing, sales, and CS
Phil Hobden, Head of New Customer Advocacy, Sage
Zehra Chudry, Senior Manager, EMEA Marketing Operations, Disney+, The Walt Disney Company
12:30
Exhibition & networking
Lunch
13:30
Customer Marketing Summit
Interactive roundtable discussions
Sam Sorscher, Global Head of Community for Pexels, Canva
Natali Stoeva, Customer Growth and Retention Lead, Phorest
Nicola Peragine, Director, Community, Sports Marketing & Events, EMEA, lululemon
Gemma Bell, Head of Retention, The Sun
14:15
Customer Marketing Summit
Prove it or lose it: Making the strategic case for customer marketing
14:45
Customer Marketing Summit
Fireside chat | The long game: Deep advocate relationships in an automated world
Leon Donnelly, Director, Customer Advocacy, GitLab
Victoria Morgan, Senior Customer Advocacy Manager, Bynder
15:15
Exhibition & networking
Coffee break
15:45
Customer Marketing Summit
The future of customer voice: Keeping insight authentic in an AI-first world
16:15
Customer Marketing Summit
Panel | Why customers still say yes: Building advocacy people actually want to join
17:00
Customer Marketing Summit
Chairperson closing remarks
Pritesh Chauhan, Head of Customer Marketing and Community (Global), Sedex
17:00
Exhibition & networking
Happy hour supported by Customer Marketing Alliance

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for the summit

Join Europe's only summit dedicated to customer marketing. Enjoy sessions built around your reality and connect with peers who truly understand your challenges; balancing internal requests, authentic AI integration and proving your impact.

Secure your ticket to:

- Unlock tactics that scale your impact when headcount is low and expectations are high.

- Get unfiltered insights on what's actually working when it comes to AI integration (and what it isn't!)

- Connect with peers and mentors who understand your challenges and and will share proven playbooks to fuel your future success.

- Prove your strategic value by defining & owning measurable results.

London
December 2, 2026

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