05 September 2024 13:30 - 14:30
Interactive roundtable discussions: Choose your topic and collaborate get stuck into a deep-dive conversation
Pens down, it's time to network. This session will give you the chance to work with others in attendance to tackle some of the key challenges many of you face in your day-to-day roles. The old adage that "a problem shared is a problem halved" really does stand true.
This session provides you with a unique opportunity to share insights, strategies, and collective wisdom on overcoming the unique challenges faced by customer marketers in our dynamic business landscape. Harness the power of collaborative problem-solving, gaining diverse perspectives on adapting strategies to meet evolving demands.
Discussion topics will include:
- Cross-functional collaboration & engaging key internal stakeholders with Emily Grover, Dropbox
- Turning colleagues into champions: The art of selling your customer marketing story to internal advocates
- The role of storytelling in customer advocacy
- Customer marketing in a product-led growth organization
- Hiring and retaining the best customer marketing talent