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Jacki
Brown
Head of Marketing
Hapi
Jacki Brown is the Founder and CEO of Jacki Brown Marketing, LLC, a consultancy that helps hospitality and travel technology companies navigate growth by identifying and crafting their positioning and messaging, then scaling that across digital channels and into lead-generating marketing campaigns. With nearly two decades of experience in marketing, Jacki honed her skills working with renowned brands such as Amadeus Hospitality, Demandware (now Salesforce Commerce Cloud), Shark Vacuums, and Nexxus Haircare, where she shaped global marketing strategies that significantly impacted pipeline growth and sales. She lives in Portsmouth, NH with her husband and two young children.
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03 November 2026 10:45 - 11:30
Workshop - Elevating your influence as a customer marketer, how to build a personal brand that drives visibility and impact
Customer marketers often sit at the center of stories, relationships, and revenue influence, yet their own strategic value is frequently overlooked. This hands-on workshop helps you build a personal brand that commands visibility, earns trust from executives, and positions you as a critical growth partner inside your organization. You will learn how to articulate your commercial impact, communicate your work with clarity and confidence, and showcase your expertise in a way that resonates with leaders across product, sales, success, and marketing. Through guided exercises, you will develop your personal narrative, identify your credibility markers, and build a presence that accelerates your career while strengthening your influence at the strategy table. Key takeaways: - Learn how to define a personal brand that reflects your commercial impact and strategic value. - Discover communication techniques that build credibility with executives and cross-functional teams. - Build a practical framework for showcasing your work, elevating your voice, and expanding your influence.