Since the global pandemic, have you noticed your organization change its focus toward customer retention and engagement? Best-in-class teams understand the necessity of establishing a remit that supports all stages of the customer journey from awareness, deal acceleration, onboarding, adoption, renewal, expansion to advocacy. From “we help our sellers close more deals and leverage more customer evidence in their sales cycles”. To “retention is the new growth driver that we must invest in”. In this session, you’ll cover the strategy and actionable tactics for how you can establish a customer-led COE that is sure to: 1. Guarantee a seat at the decision-making table 2. Earn trust and respect for your role/team 3. Deliver an increase in resources 4. Position you for expansion and growth