Name: Natali Stoeva | Customer Marketing Summit | London
Start: 2025-12-03T00:00:00.000Z
End: 2025-12-03T00:00:00.000Z
Location: InterContinental at the O2

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Natali

Stoeva

Former Head of Customer Marketing

Redgate Software

Natali is a senior marketing professional with over 13 years of experience in digital, customer, and product marketing across both B2B and B2C sectors. Passionate about placing customers at the center of every initiative, she excels at building high-performing teams where individuals feel valued and can grow. Collaborating closely with leadership in Sales, Marketing, and Customer Success, Natali turns innovative ideas into actionable strategies by simplifying complexity with a blend of creativity and critical thinking. She leads with curiosity, empathy, and a deep belief that great marketing begins with genuinely understanding people. Currently, Natali heads a dynamic Customer Marketing team, spearheading the development and execution of tech-touch customer success and advocacy strategies across a diverse portfolio. Her leadership ensures that each marketing initiative not only drives engagement and retention but also delivers measurable business outcomes.

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03 December 2025 13:35 - 14:20

Interactive roundtable discussions

It's time to put your pens down and become part of the discussion. Select the topic that you want to discuss, take part in the conversation, share your challenges and find real solutions that you can implement right away. Topics include: 1. Advisory boards: The hidden key to the customer advocacy kingdom with Nataliia Starovetskyi, Sailpoint. 2. AI-driven digital transformation: Revolutionizing omnichannel marketing strategies with Abhineet Kesarwani, Lyca Mobile. 3. Mastering project management as a customer marketer to drive lasting growth with Nicholas Ruthven, YOOBIC 4. Aligning customer marketing and product marketing for growth with Patricia Leon Elias, Reuters News 5. The art of prioritization: How customer marketers decide what moves the needle with Natali Stoeva, formerly Redgate 6. Earning a seat at the table: Positioning customer marketing as a strategic growth driver with Shea Barickman, Mirakl We'll close the session with a brief round robin so each group can share their most interesting talking points and takeaways with the rest of the summit audience.