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Sam
Dempster
Customer Community and Advocacy Director
OneAdvanced
Sam is the Customer Community and Advocacy Director at OneAdvanced. Sam has worked in customer experience and customer marketing roles for roughly 17 years and is now responsible for building OneAdvancedā€™s global advocacy program from the ground up. Sam is passionate about creating mutually beneficial relationships, where customers can feel part of something more than simply a ā€˜transactionā€™. He makes sure customers feel listened to, feel supported and valued, and given the space to give feedback, engage and collaborate with OneAdvanced and their peers to maximise the opportunity for success.
04 December 2024 12:00 - 12:45
Interactive roundtable discussions
It's time to put your pens down and become part of the discussion. Select the topic that you want to discuss, take part in the conversation, share your challenges and find real solutions that you can implement right away. Topics include: - Handling customer churn: identifying early warning signs of churn and implementing strategies to retain at-risk customers - Building an advocacy program from scratch - Coaching/career development - Using the power of AI and automation to personalise your customer journey at key touch points - Unlocking more value from customer programs by prioritising segmentation - Gathering and implementing customer-driven feedback across cross-functional teams - Running successful customer events; CABs, user groups etc. We'll close the session with a brief round robin so each group can share their most interesting talking points and takeaways with the rest of the summit audience.