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Summit recap

Customer Marketing Summit
2023

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Until November 16, 2024

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summit highlights

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Turning colleagues into champions: The art of selling your customer marketing story to internal advocates

Evan Jacobs, Head of Customer & Partner Marketing, Chainalysis

From ground zero to customer hero: Building a successful customer marketing program

Gillian Farquhar, Vice President, Global Customer Marketing, Infor

Reinforcing better behavior: How saying NO strategically helps keep us sane and our internal customers satisfied and happy

Daniel Palay, Senior Customer Advocacy Manager, Grafana Labs

Our Stats

30+

Speakers

100+

Attendees

80%

Senior management

60+

Companies

What our
attendees say...

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Who's attending...

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March 10 & 11, 2026
Convene 360 Madison Avenue
New York

“It's during these events that you feel part of a community. You walk away knowing more than you started with and, even better, trusting that there's a network of peers you can turn to again and again.” "

Director, Product & Customer Marketing, Sovos

Attendee Testimonial

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Agenda
at a glance

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Testimonials
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Develop impactful advocacy programs to recognise your most powerful advocates to increase retention, brand loyalty, and drive predictable, sustainable growth.

Drive growth with loyalty

Product Marketing Manager

Leverage AI and automation to personalise your customer journey at key touch points to drive engagement.

Emerging technology

Product Marketing Manager

Foster strong partnerships with product, sales, and customer success teams to drive customer-centric strategies and create seamless customer experiences.

Cross-functional success

Product Marketing Manager

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Harness the power of storytelling to craft compelling customer narratives that resonate and ultimately turn customers into powerful brand ambassadors.

Storytelling for success

Product Marketing Manager

Discover the secrets to a successful omni-channel customer marketing strategy; sustaining digital comms, running CABs, and user group events.

Omni-channel marketing

Product Marketing Manager

Develop strategies to prove impact and demonstrate causality between advocacy efforts and business outcomes.

Strategies to scale

Product Marketing Manager

Watch our past
summits while you wait

With a CMA Pro+ membership you get access to every session, from every summit, forever, plus a whole lot more.

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A snapshot of

our speakers...

Meenakshi
Iakhwani
Senior Customer Advocacy Manager
Workday
Valerio
Battelli
Voice of Customer and Insights Lead - Product Marketing
Taboola
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March 10 & 11, 2026
Convene 360 Madison Avenue
New York

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Join a global community of passionate customer marketing and advocacy enthusiasts to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities.

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