With over 11 years of experience in marketing, Kari drives results through strategic customer partnerships and innovative problem-solving. Kari is passionate about marketing technology that simplifies customers' lives. She is equally passionate about fostering customer relationships and amplifying the customer’s voice. For the past 2.5 years at Workiva, Kari has played a pivotal role in building and expanding the company’s customer reference program. Her efforts have directly contributed to generating millions of dollars in revenue and delivering high-impact results, including case studies, reference calls, and on-stage customer testimonials. The network of relationships Kari has cultivated has been instrumental in strengthening customer advocacy efforts and enhancing its reputation in the market Before joining Workiva, Kari spent 10 years as a Product Manager at Steelcase Inc, where she successfully launched and managed a global product portfolio. Outside of her professional life, Kari is a mother of two and a dog mom of one. She enjoys spending time with her family, practicing yoga, and relaxing by Lake Michigan and the Pere Marquette River.