In today’s competitive landscape, customer advocacy is more than just a buzzword—it's a powerful strategy to drive brand loyalty, enhance customer experiences, generate revenue, and fuel growth. But as businesses scale, effectively managing and amplifying customer advocacy can become complex. This keynote will explore how Artificial Intelligence (AI) can help revolutionize your customer advocacy program, enabling leaders to harness the power of data, personalization, and automation to build deeper, more impactful relationships with customers. We will dive into practical AI-driven tools and strategies that identify your most passionate advocates, analyze their behaviors, and amplify their voices across channels. This session emphasizes on how AI can streamline communication, create personalized experiences at scale, and predict customer sentiment, ultimately helping businesses to deliver more targeted and meaningful advocacy initiatives. Join me to discover how AI can supercharge your customer advocacy efforts, turning advocates into long-term brand champions, driving customer loyalty, and accelerating business success in a hyper-connected world.

Customer marketing teams often operate with limited resources, yet they are tasked with driving loyalty, advocacy, and retention—key pillars of long-term business success. How can small customer marketing teams achieve big results without overwhelming their capacity? This panel brings together experts from customer marketing teams of various sizes who have successfully scaled impact despite resource constraints.