Customer-centric executive with track record building global teams and cross-organizational functions for Customer Marketing (Advocacy, Customer Experience, Communities) and CX (Loyalty, Renewals, Cross-sell, Upsell, Referrals). Gillian is a builder, specializing in infusing customer and stakeholder sentiment, insights and feedback into customer-led growth strategies that deliver for the bottom line. Gillian has been recognized as an industry thought leader across Customer Marketing and Experience with several awards and an in-depth case-study on profiling her approach to Customer Advocacy by Gartner Research. Gillian's award-winning work activates customer journeys in ways that drive brand loyalty, engagement, renewals, and revenue.