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Summit recap

Customer Marketing Summit
2023

Early bird sale ongoing
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Until July 5, 2024

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summit highlights...

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The Wrike elite 100 - Building a customer awards program that inspires, engages, and elevates

Karilla Dyer, Senior Customer Advocacy Manager at Wrike

We are all storytellers

Leon Markham, Vice President of Customer Advocacy & Market Strategy at ServiceNow

Scaling customer stories: Inside Microsoft's marketing engine

Gabriela Olmos-Hill, Senior Director of Customer Advocacy at Microsoft

Our Stats

15+

Speakers

75+

Attendees

80%

Senior management

50+

Companies

What our
attendees say...

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Who's attending...

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December 03, 2025
InterContinental at the O2
London

“It's during these events that you feel part of a community. You walk away knowing more than you started with and, even better, trusting that there's a network of peers you can turn to again and again.” "

Director, Product & Customer Marketing, Sovos

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Agenda
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Testimonials
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Develop impactful advocacy programs to increase retention, brand loyalty, and drive predictable, sustainable growth.

Drive growth with loyalty

Product Marketing Manager

Harness the power of AI and automation to personalise the customer journey - boosting engagement efficiently, even with limited resources.

Emerging technology

Product Marketing Manager

Gather and implement customer-driven feedback across cross-functional teams to inform strategy and deliver real impact.

Cross-functional success

Product Marketing Manager

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Unlock greater value from your customer programs by prioritising smart segmentation that maximises impact without extra effort.

Segment for success

Product Marketing Manager

Discover the secrets to a successful omni-channel customer marketing strategy; sustaining digital comms, running CABs, and user group events.

Omni-channel marketing

Product Marketing Manager

Learn how to thrive and create real impact as a team of one and prove value and ROI to key stakeholders with clear, measurable KPIs.

Strategies to scale

Product Marketing Manager

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summits while you wait

With a CMA Pro+ membership you get access to every session, from every summit, forever, plus a whole lot more.

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December 03, 2025
InterContinental at the O2
London

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Join a global community of passionate customer marketing and advocacy enthusiasts to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities.

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