Senior Manager, Customer Marketing
Bridget Heaton is a marketer who found her niche in customer marketing and in building and scaling communities. She started her career in international education helping to administer ECA exchange programs and found early success there in events, social media marketing, and promoting advocacy amongst program participants. Bridget moved into marketing in education technology at Schoology. There, she started customer marketing and built the community, starting with 19 members and scaling it to 100 and then 4,000 educators. After, she joined Collibra, where she built the customer marketing function and launched their Data Citizens community, reaching 6,000 members in just 1 year. Currently, she is a Customer Marketing Lead at Slack focused on building the enterprise customer marketing program. Bridget holds a Bachelor's degree in Global Studies and French from St. Lawrence University.