I am a customer-focused, strategic leader with over 15 years of experience in the information technology, cloud, and fintech industries. My specialties include creating owned customer marketing platforms and programs, orchestrating multi-channel campaigns, defining audience-centric messaging journeys, and delivering tangible value to customers. I have a proven track record of delivering impactful executive engagement, customer marketing, advocacy, event activation, and content programs that influence revenue, retention, and loyalty. I have also demonstrated the ability to mobilize cross-functional teams, understand customer needs and motivations, and implement best-in-class customer marketing principles and practices.