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September 10 & 11, 2025
Hyatt Regency San Francisco Airport
1333 Old Bayshore Highway
Burlingame

One ticket. Four summits

in San Francisco

Discover local Alliance events around the area.

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September 10 & 11, 2025
Hyatt Regency San Francisco Airport
San Francisco

Customer Marketing Summit

We're teaming up with our sister communities to bring you an Access All Areas experience - your pass gives you unlimited access across the summit tracks and every session recording post-event.

Four tracks. One location. Zero fluff.

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Sep 10 & 11, 2025
Product Marketing Summit

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Sep 10, 2025
Developer Marketing Summit

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Sep 11, 2025
AI for Marketers Summit

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View our co-located

speaker spotlights

Customer Marketing Summit

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Bridget Heaton
Head of Customer Marketing, Slack

Summit Chairperson - Opening & closing remarks and reflections on customer marketing

Sara Huntley

Director of Global Customer Engagement, Microsoft

Panel - Built to scale: The strategic foundations of customer marketing

Jannita Demian

Senior Director of Customer Marketing & Advocacy, PowerSchool

Keynote - Scaling impact: Driving advocacy and retention across millions

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Product Marketing Summit

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our team?

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Abigail Laursen
Senior Director of Product Marketing, Snap

Keynote - How to get the most out of your product marketing superpowers

Rocio Wellington

Director of Product Marketing, Uber

Fireside chat - PMM Priorities: How to determine what truly matters

Sunita Khatri

Senior Director of Product Marketing, Microsoft

Keynote - Measuring together: Establishing product marketing KPI's for cross functional accountability

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AI for Marketers Summit

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our team?

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Anne Goodrich
VP of Product Marketing & Growth, Mozilla

Fireside chat - Upskilling your marketing team: Turning AI knowledge into real-world success

Terri Leigh Rhody

VP of Marketing, Fit For Work

Keynote - AI with a human touch: Elevating marketing performance without losing the human connection

Avi Bhatnagar

VP of Demand Gen Marketing, Service Channel

Keynote - Agentic AI in action: Understand value proposition & practical use cases

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Developer Marketing Summit

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our team?

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Manish Gupta
CMO, Launch Darkly

Keynote - Knowing your audience: The evolving role of developers and how to reach them

Pallavi Vanacharla

VP of Product Marketing & Enterprise Marketing, New Relic

Summit Chairperson

Ryan Pollock

Head of Product Marketing, Together AI

Keynote - Together against the giants: How AI neoclouds are taking on big cloud with technical GTM and purpose-built platforms

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