Jessica is a customer-centric B2B marketer with more than a decade of experience overseeing programs driving customer retention, advocacy, and growth. She currently leads the Customer Advocacy team at Upwork, the world's work marketplace (NASDAQ: UPWK). Prior to joining Upwork, Jessica led customer marketing for SaaS brands like Spiceworks, Treehouse, and Help Scout. She's a 2024 CMA "One to Watch", 2x Customer Marketing Summit speaker, and enjoys camping, cooking, and refereeing high school volleyball matches in her free time.