Name: Antu Buck | Customer Marketing Summit | San Francisco
Start: 2026-09-09T07:00:00.000Z
End: 2026-09-10T07:00:00.000Z
Location: Hyatt Regency San Francisco Airport

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Antu

Buck

Senior Director of Customer Marketing & Community

Gigamon

Antu Buck is an accomplished and award-winning leader whose expertise seamlessly bridges the worlds of both Sales and Marketing. She currently is serving as the Senior Director of Customer Marketing & Community at Gigamon. With over a decade of experience at McAfee, Antu has demonstrated success in steering customer marketing initiatives through a unique blend of creativity and analytical expertise. Antu is dedicated to fostering customer communities that drive advocacy, engagement, innovation, and overall success. As a forward-thinking visionary, Antu is committed to continuous improvement and innovation, making her a respected figure in the field of customer marketing in the security space. Antu’s work has also received industry-wide recognition, she’s been named a Top 100 Customer Marketing & Advocacy Influencer by Base.ai for three consecutive years. Antu holds Bachelor of Science from University of California, Davis.

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09 September 2026 11:30 - 12:00

Fireside chat | Better together: Breaking silos between customer marketing and product marketing

Customer Marketing and Product Marketing both play critical roles in driving customer value and business growth, yet the functions often operate independently rather than collaboratively. Hear how leading organizations are building stronger partnerships that create more connected and customer-centric strategies. What this session will cover: - Why Customer Marketing and Product Marketing often become disconnected - How customer insights can sharpen positioning and go-to-market efforts - Coordinating product launches and advocacy initiatives more effectively - Practical ways to strengthen cross-functional collaboration Key takeaway: Attendees will leave with ideas for building stronger partnerships that drive more connected customer experiences.