With 10+ years working with customers and 5 years leading in Customer Advocacy and Customer Marketing initiatives, she brings a strategic perspective to building programs that turn satisfied users into passionate brand advocates. Having held roles at Oracle, Mindbody, and Freshworks, she has built and scaled global customer reference programs, led Customer Advisory Boards, crafted case studies across verticals and segments, and partnered cross-functionally with PR, IR, Sales, and Marketing teams to amplify the customer voice at every level of the business. A PMP-certified program manager at heart, she believes customer marketing sits at the intersection of customer experience and business growth, and that the best advocacy programs are built on genuine relationships and efficient processes. Her personal philosophy: leave everything better than you found it: every interaction, every project, and every company.