Director, Customer Marketing
Tipalti
For the past decade, Leslie has led Customer Marketing & Advocacy at high-growth SaaS companies by pairing creativity with operational rigor. She's the person who can turn a scattered set of customer stories into a full-blown Evidence Engine, transform a quiet customer base into an active advocacy powerhouse, and build a community that feels more like a movement than a Slack channel.
She's metrics-obsessed in the fun way: She ties advocacy, reviews, and community engagement directly to revenue, pipeline, and product outcomes. And She's known for building systems — Asana frameworks, review cadences, Peerbound workflows, CAB playbooks, Slack engagement architectures — that turn “nice ideas” into operational muscle.
But the throughline of her career is simple:
Leslie makes customers feel seen, heard, celebrated, and connected — and she turns that energy into business results executives can’t ignore.