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Event starts in:
16

days :

0

: hours :

56

minutes

47

until the summit

March 10 & 11, 2026
Convene 360 Madison Avenue
360 Madison Avenue
New York

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agenda

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What's on
Main stage
Exhibition & networking
Main track
Exhibition and networking
March 10
March 11
March 10
March 10
08:00
Exhibition & networking
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
Bridget Heaton, Director of Customer Marketing
See the details
09:15
Main stage
Customer marketing: The next great growth multiplier
Janette Hausler, Former Global VP Partner and Partner Marketing, UiPath
See the details
09:45
Main stage
Designing behavior‑led journeys: How block turns customer data into brand champions
Bree Graham, Marketing Technology & Innovation Strategy Lead, Block, Inc
See the details
10:15
Main stage
Panel - Metrics that move the needle: What execs really care about
Tamar Simpson, VP, Marketing and Communications, The James Beard Foundation
Victoria Mento, Global Head of Customer Marketing, Forcepoint
Nicholas D'Amato, Global Customer Advocacy Marketing Manager, Cisco
Amanda Verdino, Director, Content Marketing, Forma
Mihaela Lucaci, Director Customer Advocacy and Advisory, OpenText
See the details
10:45
Exhibition & networking
Coffee break
See the details
11:15
Main stage
The two-sided brand: Why the future of brand leadership will be won in delivery
Wayne Simmons, Chief Marketing Organization, Global Customer Excellence Lead, Pfizer
See the details
11:45
Main stage
Activating customer data for growth: Turning insight into action at scale
See the details
12:15
Exhibition & networking
Lunch break
See the details
13:15
Main stage
Networking roundtable sessions
Eve Falk, Senior Customer Marketing Manager, Babbel
Zehra Buzreba, Head of Customer Advocacy, Tecsys
Kristine DePippo, Senior Director of Product Management, Verizon
Vernon Gomes, Product Marketing Manager, Addepar
Ankit Agrawal, Associate Director - Business Strategy, Verizon
See the details
14:15
Main stage
Inclusive storytelling, commercial Impact: Turning real voices into revenue
Sarah Reynolds, CMO, Benifex
See the details
14:45
Main stage
How AI is reshaping marketing in 2026: From volume to relevance
Rachel Welt, GTM Product Marketing Manager, Customer.io
Lindsay Hemings, Customer Lifecycle Marketing Manager, Justworks
Melanie Singer, Sr. Marketing Manager, Puck
See the details
15:30
Exhibition & networking
Coffee break
See the details
16:00
Main stage
From customer stories to stickiness: How community drives GRR
Jenny Weigle-Bonds, Enterprise Customer Success Manager, Gainsight
See the details
16:30
Main stage
The leading indicators of revenue growth: How customer marketers shape the moments that matter
Max Bailey, Lifecycle Marketing Manager, Enterprise, Superhuman (formerly Grammarly)
See the details
17:00
Main stage
Chairperson closing remarks
Bridget Heaton, Director of Customer Marketing
See the details
17:00
Exhibition & networking
Happy hour hosted by Customer Marketing Alliance
See the details
March 11
08:00
Exhibition and networking
Networking breakfast
See the details
09:00
Main track
Chairperson opening remarks
Bridget Heaton, Director of Customer Marketing
See the details
09:15
Main track
Fireside chat - Collaboration decoded: What we’ve learned, what we’ll never compromise on, and what delivers results
Ed Smith, Director Customer Advocacy, Corelight
Meenakshi Lakhwani, Principal, Customer Advocacy, Workday
See the details
09:45
Main track
Roundtable sessions - Build the next-gen revenue playbook
See the details
10:15
Exhibition and networking
Coffee break
See the details
10:45
Main track
Workshop - From “Slide-maker” to strategic marketing partner: Personal branding for marketers
Jacki Brown, Head of Marketing, Hapi
See the details
11:45
Main track
Behavior-led growth: Activating customer actions that compound lifetime value
Jameelah Calhoun, VP, Market Strategy, Forter
See the details
12:15
Exhibition and networking
Lunch break
See the details
13:15
Main track
AI‑powered customer reference programs driving marketing & revenue impact
Kara Manfredi, Senior Manager, Customer Reference Programs, Sage
Rita Floyd, Sr. Program Manager, Sales Enablement Technology, Sage
See the details
13:45
Main track
Five ways to run a kickass CAB that fuels growth
Melissa Beck, VP of Corporate Marketing, Sumo Logic
See the details
14:15
Main track
From disconnected to dynamic: The cross-functional path to a revenue-ready customer lifecycle
Carrie Johnson, Sr Director of Customer Marketing, symplr
See the details
14:45
Main track
Chairperson closing remarks
Bridget Heaton, Director of Customer Marketing
See the details
What's on
Main stage
Exhibition & networking
Main track
Exhibition and networking
March 10
March 11
March 10
March 10
08:00
Exhibition & networking
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
Bridget Heaton, Director of Customer Marketing
See the details
09:15
Main stage
Customer marketing: The next great growth multiplier
Janette Hausler, Former Global VP Partner and Partner Marketing, UiPath
See the details
09:45
Main stage
Designing behavior‑led journeys: How block turns customer data into brand champions
Bree Graham, Marketing Technology & Innovation Strategy Lead, Block, Inc
See the details
10:15
Main stage
Panel - Metrics that move the needle: What execs really care about
Tamar Simpson, VP, Marketing and Communications, The James Beard Foundation
Victoria Mento, Global Head of Customer Marketing, Forcepoint
Nicholas D'Amato, Global Customer Advocacy Marketing Manager, Cisco
Amanda Verdino, Director, Content Marketing, Forma
Mihaela Lucaci, Director Customer Advocacy and Advisory, OpenText
See the details
10:45
Exhibition & networking
Coffee break
See the details
11:15
Main stage
The two-sided brand: Why the future of brand leadership will be won in delivery
Wayne Simmons, Chief Marketing Organization, Global Customer Excellence Lead, Pfizer
See the details
11:45
Main stage
Activating customer data for growth: Turning insight into action at scale
See the details
12:15
Exhibition & networking
Lunch break
See the details
13:15
Main stage
Networking roundtable sessions
Eve Falk, Senior Customer Marketing Manager, Babbel
Zehra Buzreba, Head of Customer Advocacy, Tecsys
Kristine DePippo, Senior Director of Product Management, Verizon
Vernon Gomes, Product Marketing Manager, Addepar
Ankit Agrawal, Associate Director - Business Strategy, Verizon
See the details
14:15
Main stage
Inclusive storytelling, commercial Impact: Turning real voices into revenue
Sarah Reynolds, CMO, Benifex
See the details
14:45
Main stage
How AI is reshaping marketing in 2026: From volume to relevance
Rachel Welt, GTM Product Marketing Manager, Customer.io
Lindsay Hemings, Customer Lifecycle Marketing Manager, Justworks
Melanie Singer, Sr. Marketing Manager, Puck
See the details
15:30
Exhibition & networking
Coffee break
See the details
16:00
Main stage
From customer stories to stickiness: How community drives GRR
Jenny Weigle-Bonds, Enterprise Customer Success Manager, Gainsight
See the details
16:30
Main stage
The leading indicators of revenue growth: How customer marketers shape the moments that matter
Max Bailey, Lifecycle Marketing Manager, Enterprise, Superhuman (formerly Grammarly)
See the details
17:00
Main stage
Chairperson closing remarks
Bridget Heaton, Director of Customer Marketing
See the details
17:00
Exhibition & networking
Happy hour hosted by Customer Marketing Alliance
See the details
March 11
08:00
Exhibition and networking
Networking breakfast
See the details
09:00
Main track
Chairperson opening remarks
Bridget Heaton, Director of Customer Marketing
See the details
09:15
Main track
Fireside chat - Collaboration decoded: What we’ve learned, what we’ll never compromise on, and what delivers results
Ed Smith, Director Customer Advocacy, Corelight
Meenakshi Lakhwani, Principal, Customer Advocacy, Workday
See the details
09:45
Main track
Roundtable sessions - Build the next-gen revenue playbook
See the details
10:15
Exhibition and networking
Coffee break
See the details
10:45
Main track
Workshop - From “Slide-maker” to strategic marketing partner: Personal branding for marketers
Jacki Brown, Head of Marketing, Hapi
See the details
11:45
Main track
Behavior-led growth: Activating customer actions that compound lifetime value
Jameelah Calhoun, VP, Market Strategy, Forter
See the details
12:15
Exhibition and networking
Lunch break
See the details
13:15
Main track
AI‑powered customer reference programs driving marketing & revenue impact
Kara Manfredi, Senior Manager, Customer Reference Programs, Sage
Rita Floyd, Sr. Program Manager, Sales Enablement Technology, Sage
See the details
13:45
Main track
Five ways to run a kickass CAB that fuels growth
Melissa Beck, VP of Corporate Marketing, Sumo Logic
See the details
14:15
Main track
From disconnected to dynamic: The cross-functional path to a revenue-ready customer lifecycle
Carrie Johnson, Sr Director of Customer Marketing, symplr
See the details
14:45
Main track
Chairperson closing remarks
Bridget Heaton, Director of Customer Marketing
See the details
What's on
Main stage
Exhibition & networking
Main track
Exhibition and networking
March 10
March 11
March 10
March 10
08:00
Exhibition & networking
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
Bridget Heaton, Director of Customer Marketing
See the details
09:15
Main stage
Customer marketing: The next great growth multiplier
Janette Hausler, Former Global VP Partner and Partner Marketing, UiPath
See the details
09:45
Main stage
Designing behavior‑led journeys: How block turns customer data into brand champions
Bree Graham, Marketing Technology & Innovation Strategy Lead, Block, Inc
See the details
10:15
Main stage
Panel - Metrics that move the needle: What execs really care about
Tamar Simpson, VP, Marketing and Communications, The James Beard Foundation
Victoria Mento, Global Head of Customer Marketing, Forcepoint
Nicholas D'Amato, Global Customer Advocacy Marketing Manager, Cisco
Amanda Verdino, Director, Content Marketing, Forma
Mihaela Lucaci, Director Customer Advocacy and Advisory, OpenText
See the details
10:45
Exhibition & networking
Coffee break
See the details
11:15
Main stage
The two-sided brand: Why the future of brand leadership will be won in delivery
Wayne Simmons, Chief Marketing Organization, Global Customer Excellence Lead, Pfizer
See the details
11:45
Main stage
Activating customer data for growth: Turning insight into action at scale
See the details
12:15
Exhibition & networking
Lunch break
See the details
13:15
Main stage
Networking roundtable sessions
Eve Falk, Senior Customer Marketing Manager, Babbel
Zehra Buzreba, Head of Customer Advocacy, Tecsys
Kristine DePippo, Senior Director of Product Management, Verizon
Vernon Gomes, Product Marketing Manager, Addepar
Ankit Agrawal, Associate Director - Business Strategy, Verizon
See the details
14:15
Main stage
Inclusive storytelling, commercial Impact: Turning real voices into revenue
Sarah Reynolds, CMO, Benifex
See the details
14:45
Main stage
How AI is reshaping marketing in 2026: From volume to relevance
Rachel Welt, GTM Product Marketing Manager, Customer.io
Lindsay Hemings, Customer Lifecycle Marketing Manager, Justworks
Melanie Singer, Sr. Marketing Manager, Puck
See the details
15:30
Exhibition & networking
Coffee break
See the details
16:00
Main stage
From customer stories to stickiness: How community drives GRR
Jenny Weigle-Bonds, Enterprise Customer Success Manager, Gainsight
See the details
16:30
Main stage
The leading indicators of revenue growth: How customer marketers shape the moments that matter
Max Bailey, Lifecycle Marketing Manager, Enterprise, Superhuman (formerly Grammarly)
See the details
17:00
Main stage
Chairperson closing remarks
Bridget Heaton, Director of Customer Marketing
See the details
17:00
Exhibition & networking
Happy hour hosted by Customer Marketing Alliance
See the details
March 11
08:00
Exhibition and networking
Networking breakfast
See the details
09:00
Main track
Chairperson opening remarks
Bridget Heaton, Director of Customer Marketing
See the details
09:15
Main track
Fireside chat - Collaboration decoded: What we’ve learned, what we’ll never compromise on, and what delivers results
Ed Smith, Director Customer Advocacy, Corelight
Meenakshi Lakhwani, Principal, Customer Advocacy, Workday
See the details
09:45
Main track
Roundtable sessions - Build the next-gen revenue playbook
See the details
10:15
Exhibition and networking
Coffee break
See the details
10:45
Main track
Workshop - From “Slide-maker” to strategic marketing partner: Personal branding for marketers
Jacki Brown, Head of Marketing, Hapi
See the details
11:45
Main track
Behavior-led growth: Activating customer actions that compound lifetime value
Jameelah Calhoun, VP, Market Strategy, Forter
See the details
12:15
Exhibition and networking
Lunch break
See the details
13:15
Main track
AI‑powered customer reference programs driving marketing & revenue impact
Kara Manfredi, Senior Manager, Customer Reference Programs, Sage
Rita Floyd, Sr. Program Manager, Sales Enablement Technology, Sage
See the details
13:45
Main track
Five ways to run a kickass CAB that fuels growth
Melissa Beck, VP of Corporate Marketing, Sumo Logic
See the details
14:15
Main track
From disconnected to dynamic: The cross-functional path to a revenue-ready customer lifecycle
Carrie Johnson, Sr Director of Customer Marketing, symplr
See the details
14:45
Main track
Chairperson closing remarks
Bridget Heaton, Director of Customer Marketing
See the details

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